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February 2018
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Increasing Your Revenue Through Travel Insurance Sales

As a small business owner or manager, you understand tight margins and the need to make good, efficient business decisions in order to maximize profit so you can continue in your mission of serving clients. For many tour operators and other travel industry servicers, offering travel protection plans to customers is often an underrated method of building revenue.

How does it work?

When you contract with Travel Insurance Services to offer one of our travel plans to your clients, we set an agreed-upon competitive commission rate per sale. Each time one of your clients purchases our travel plan from you, more money goes in the pocket of your business. It’s one of the easiest ways to boost your revenue as it doesn’t require much legwork on your end. Once you sign a contract with Travel Insurance Services, we provide the information you need to share with your clients. You may opt to create a custom marketing piece or flyer promoting the plan to your clients, but we can also assist in this endeavor.

No matter who you partner with to offer travel protection plans, your travel insurance provider should help you develop materials and strategies to increase the take rate among your clients.

The impact of our partnership is that your business can increase revenue from travel insurance by 30% or more. With an average trip cost of $2,500 and insurance take up rate of 20%, a more passive account would earn $40K from travel insurance sales. With the help of our marketing support and strategies, our average client take up rate is much higher at 50%, which generates a total of $100K to their bottom line.

Travel Insurance Services Case Study

We worked with a small cruise line and implemented a series of training and educational sessions. We also provided marketing material and relevant information on travel insurance to share with their clients. These initiatives resulted in a 50% take-up rate for travel insurance sales.

Revenue from Travel Insurance Sales: By the Numbers

Typical Travel Insurance Revenue for PASSIVE Tour Operator:

 

Total Customers:

1,428

Average Trip Cost:

$2,500

Average Travel Insurance Total Premium per Insured Sale:

$212.50

Annual # of Travel Insurance Sales (7% participation):

100

Annual Commission Revenue from Travel Insurance:

$5,312.50

   

Typical Travel Insurance Revenue from EDUCATED & TRAINED Tour Operator Team:

 

Total Customers:

1,428

Average Trip Cost:

$2,500

Average Travel Insurance Total Premium per Insured Sale:

$212.50

Annual # of Travel Insurance Sales (50% participation):

714

Annual Commission Revenue from Travel Insurance:

$37,931.25

   

Bottom Line Additional Revenue to Tour Operator:

$32,618.75

Get Started Today

Interested in adding to your bottom line by selling our travel insurance products? Please contact us to inquire or discuss your options!

If you’re a tour operator or other travel company looking to sell travel insurance to your clients, please contact:

Sharon L. Broo

Vice President, Travel Insurance Sales

Sharon.broo@usi.com

(770) 905-4065

 

For general questions about our products, contact Travel Insurance Services Customer Service:

M – F, 9am – 7pm EST

(800) 937-1387

info@travelinsure.com


Concerns about Terrorism in the Travel Industry

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The year of 2018 brings with it a remarkably positive outlook for the travel industry, with expected growth continuing throughout the year. According to tripinfo.com:

“This growth in travel isn’t about localized economies and domestic road trips via the family car anymore (although RV sales are expected to hit their highest level in four decades in 2017 according to the Recreation Vehicle Industry Association). With increasing globalization, international digital and social connectivity, and easily accessible methods of travel, it is easier than ever before for travelers to jet set to somewhere new… While we worry about the rise of nationalism in certain parts of the world, we expect local and national governments and other organizing bodies to maintain and strengthen accommodative policies that support tourism growth in a sustainable way in the long run. Policy uncertainty and geopolitical tensions can’t be ignored, but outside of any major shock, we expect travel to benefit from a solid year of macroeconomic growth in 2018.”

Lingering within this overall positive outlook are certain areas of concern within the industry, notably geopolitical stability, or lack thereof. In particular, travelers still express a level of apprehension for the potential of terrorism in their destination, be it international or domestic travel. With almost regular highly visible incidents of terrorism occurring lately, even in what were once thought of as “safe” or “stable” destinations, it’s no surprise that travelers may have concerns about it affecting their travels. How can you allay their concerns without actually having any control over the situation?

Travel insurance plans that cover terrorism as a named peril can go a long way toward easing the minds of travelers, and at the same time reflect positively on you as you offer a solution. Travel Insurance Services offers numerous trip cancellation plans that include terrorism coverage as a named peril.

Specifically, in both our Travel Insurance Select and Trip Care Complete plans, the Trip Cancellation benefit covers a terrorist incident that occurs within 30 days of your scheduled departure date in a city listed on the itinerary of your trip. This same city must not have experienced a terrorist incident within the 90 days prior to the terrorist incident that is causing your trip cancellation. Benefits are not provided if the Travel Supplier offers a substitute itinerary. This benefit also applies if a terrorist incident occurs during your trip in a city on your itinerary; that event would be covered under the Trip Interruption benefit.

The terrorism coverage is available on our Travel Insurance Select Plan, Trip Care Complete plan, and custom tour operator plans. Do keep in mind that not all travel insurance plans include coverage for terrorism, so be sure to understand the product thoroughly before offering it to your clients.

If you have any questions about the products offered by Travel Insurance Services, or would like to know how we can better help you and your clients, please contact us!

M – F, 9am – 7pm EST

(800) 937-1387

info@travelinsure.com

Source: https://www.tripinfo.com/ITM/Articles2017/ITM8156.html


Women’s History Month: Celebrating the Past and the Future

This March, people across the nation will celebrate Women’s History Month- a month long holiday celebrating the achievements and contributions of women throughout history across nearly every industry. One does not have to look far to see the influence women have had in medicine, politics, technology, literature and nearly every industry or aspect of society. This month is a time of reflection as much as it is an opportunity to look beyond the glass ceiling and into the future for women. To further continue the social, economic, and professional growth of women, there are countless organizations, events and initiatives. Take a look at our short list for inspiration:

1. Forbes Women’s Summit –June 18th-19th in New York, New York: NYC

“Forbes Women’s Summit celebrates the doers and the doing; a source of inspiration and support that connects and empowers women around the world, helping them to realize their potential and reach new heights.” The Big Apple is once again serving as the backdrop for the annual Forbes Women’s Summit. This empowering event, coming up in 2018 on June 18-19th, opens up the dialogue among its attendees by offering keynote conversations, interviews, and panel discussions that focus on pressing topics. “[T]he Forbes Women’s Summit brings together the voices and insights of a diverse range of female luminaries from the worlds of business, entertainment and politics.” This summit will pull together 300 women, 45% at the ‘C-level’, from across over 20 industries with 27 U.S. states represented.

For more information about the Women’s Summit, click here.

2. Stand Up Lift Up 29th Annual Conference for Women in Business – April 24th in San Francisco, California: Sanfran

The Professional Business Women of California (PBWC)’s Stand Up Lift Up 29th Annual Conference for Women in Business will take place on April 24th in San Francisco, offering attendees opportunities to hear keynote speakers, participate in “cutting-edge” seminars, be involved with panels of experts, and take advantage of networking opportunities. This PBWC conference is an “annual opportunity to reflect, recharge, refocus and renew your commitment to achieving your ambitions and supporting others to achieve theirs.”

For more information about the Stand Up Lift Up 29th Annual Conference for Women in Business, click here.

  3. 2018 Professional Women in Advocacy Conference – October 9th-10th in Washington D.C.:DC

Professional Women in Advocacy (PWIA) focuses on the belief “that when women are involved at the highest levels of policy making, everyone benefits.” PWIA focuses primarily on women who work on various advocacy roles. The organization’s 2018 Professional Women in Advocacy Conference provides “professional development and leadership training to women in all areas of advocacy…” The conference attendees will have the opportunity to listen to a variety of women from across many different industries, including lobbyists, elected officials, and public policy specialists. Topics for these speaking engagements during the conference include a large variety of “how-to topics relevant to legislative and regulatory advocacy.”

To learn more about the 2018 Professional Women in Advocacy Conference, click here.

4. National Women's Business Conference 2018 – September 23rd-25th in Spokane, Washington: Spokane

“Work Well, Live Well” is the theme driving this year’s National Women's Business Conference 2018, taking place on September 23-25th. National Association of Women Business Owners (NAWBO) focuses on representing and “propelling” over the 10.1 million women business owners across the nation and working in all industries. Keynote speakers at this event will include Elizabeth Gilbert, author of Eat, Pray, Love and Big Magic! and Shabnam Mogharab, SoulPancake’s CEO/Executive Producer.

To learn more about the National Women's Business Conference 2018 and/or to register, check out the event’s webpage here.

  5. Twin Cities Women’s Leadership Summit 2018 – June 6th in Minneapolis, Minnesota:Minn

“Women Get Big Things Done.” Put on by the National Association for Female Executives (NAFE), the Twin Cities Women’s Leadership Summit 2018 will take place on June 6th in Minneapolis. Attendees, consisting primarily of women in or looking to moving into leadership positions, will learn about such concepts as “Connectional Intelligence” - a term referring to a “modern, feminine leadership skill” helping professional in their careers by drawing upon valuable relationship building skills and networking.

To learn more about the Twin Cities Women’s Leadership Summit 2018 and other upcoming NAFE events, click here.

There are many conferences across the nation geared specifically toward the education, development and empowerment of professional women. Wherever you travel to this year, whether for work, professional development or vacation, don’t forget to pack your travel insurance! Find the right policy to fit your needs here.